Printing Services San Francisco – Who does Same Day Printing?
Walk down a typical street in any major city, like San Francisco, and you’ll see posters hanging all over the place; in shop windows, on utility poles, buses, and benches.
Walk into a shopping centre or public building and you’ll be sure to find a variety of posters telling you what to buy or where to go.
Posters have long been an eye catching way for advertisers to get their message across. SFBayPosters.com understands that since our inception! But until recently, poster printing has also been somewhat expensive.
Prior to the development of digital printing technology, the most common method for poster printing was lithography.
Assalamualaikum Everyone !!! How are you all ?Hope you are doing Great.
I am doing ok So our topic is little different today We will discuss about Design psychology for making some great Business card.
There are so many people know how to design but dont know what to design.
What should be the shape , color concepts , font etc The tips i am going to share with you are absolutely my personal opinion.
I am working with adobe since 2010 and from then i gather so many information and that's what i am going to share.
So please watch the whole video.
This is the first part of the video and in this video i will talk about only design psychology and rules.
There are some varieties in card size.
The standard size is H : 2 and W : 3.
5 Inch Number 1 : Simple Shapes When you will design a business card , don't make it complex The shapes you are using in card should be very simple.
See the Demos See very simple and common shapes.
The text shouldn't be overlapped with our shapes and designs.
Another simple but very smart card.
A triangle and some white spaces and simple texts Number 2 : We shouldn't add picture in business card This is one type of unprofessional-ism to me The RGB bitmap images wont be print good in CMYK color modes.
This is another reason for avoiding this.
Number 3 : Include only the most important information in your card.
Lets watch some messy card Bad color composition , too much noise , No alignment Icon is too big and the text is too small More than 4 colors , Extra information When we see a business card the first impression is very important.
Too much information , color and text ruin the smartness of the Card.
There should be logo , Company Name , Tagline , email address , Phone , Website and Physical address only Number 4 : Avoid Full Coverage We should not fill the whole business card with design and text.
These are some rules that can be followed.
There should be some white space White space is good practice Number 5 : Ensure Your Contact Details are easy to follow.
See here the Text are Perfectly balanced and easy to follow The text color should not be overlapped with background color.
Number 6 : Make sure your contact details are correct.
Should not be any typos or spelling mistake or wrong contact details.
It will ruin the whole matter.
Number 7 : Simplicity Don't over design your card.
Follow the First rules Number 9 : Right Color composition , Font and other attributes.
There shouldn't' be more than 3/4 color You can get some help from here.
The combination is very important in business card.
You have to choose color by your topic Yellow stands for Youth and positivism Orange stands for Command and Control Red stands for Power and Urgency Pink is always for feminine Purple stands for peace Blue goes with everything specially safety and confidence Green is a great color too.
Stands for natural and serenity Black goes with luxury and strength So I have to choose color from the perspective of our topic.
What is the main theme of that company If we have already a logo we have to use color from there in business card There are some combination that you can follow.
This is a standard setting The combination can be opposite colors or can be tint from same color.
You have to explore with this things to understand better.
I am sharing this in the description.
Come to the FONT The font is very important element in card There should be some connection with fonts and design and topics.
There are 4 basic Characteristics in fonts Script , Slab Serif , Serif and Sans serif You have to download fonts sometimes to match better Serif always goes with Corporate Sans Serif goes with Elegant design Scripts is going with handwritten look Slab serif goes with modern Design There are some suggestion of fonts can be used in Business card Common fonts works better in business card because the details should be clean in card.
More than 2 fonts in a card will not be recommended.
Some other rules can be followed There should be enough white space in our card.
The logo and other shapes should have some unity Scattering elements could make your card worst The position of you shapes and texts are important The text should be perfectly aligned and Perfactly sized So i think you guys learn something new today.
We have to understand the topic first then we have to choose color and fonts Gradient shouldn't be used in Card The blend will not give you good output in print Lets compare some good and bad business card.
Watch this , too much color , shapes You will not understand the meaning of this card Nice Card but the blend of colors will not be good in print.
We have to exclude this idea from our head.
This is an ideal card Only 3 color White space , simple font , easy to follow , easy to understand the text.
Simple but Smart Watch this.
Same things : 3/4 solid color , a little pattern , simple shapes , text are recognizable and easy to follow.
Very simple but smart as well Less color composition.
simple fonts , aligned text.
not too much elements.
You can also get some inspiration from internet but don't copy anything I will make some design in the 2nd part of this video so please subscribe the channel and click on the bell icon to get notification.
You will get some ideas about free icons also So that's it for today Please like and Share :).
Lithography is an offset printing process which involves creating an image on a plate, then using that plate to transfer the image to a rubber blanket and then to the paper.
A system of water repulsion is used to protect non-printed surfaces from absorbing ink.
Lithography provides extremely crisp and clean prints especially where photographs are used as part of the image.
But the downside is cost. On a per-piece basis, Lithograph printing is cost-prohibitive for small quantities, because set-up time for the press is built into the price. Regardless of how many prints are being made, set-up costs are the same.
The only way to bring the per-piece price down is to order in large quantities. It’s not uncommon for printers to have minimum quantity requirements in order to justify the time and expense of press set-up.
Advances in digital printing are revolutionizing poster printing as well the entire print industry.
Layouts and images are now often designed before hand by the customer and delivered to the printer on a disc. This eliminates the need for the services of the print shop’s in-house layout department, saving time and money.
With digital there are no plates to prepare, no inks to blend, and no monitoring of presses to assure consistency.
Digital printing uses large-scale inkjet printers attached to a standard desktop computer.
A minor amount of image manipulation might be required to match the image to the printer’s format, but once that’s done it only takes a mouse click and you’re off and printing.
And modern fade-resistant inks mean a final product which rivals lithography in overall quality.
Additionally, the efficiency and speed of digital printing today result in a lower cost per piece for smaller jobs.
It virtually guarantees a consistent product throughout the run and also allows further runs be produced with no additional set-up.
For individual consumers, digital printing offers them the ability to make a poster or two for their own family gatherings, holidays, and other special occasions without ever leaving home.
Images can be created on the home computer then uploaded to the site of an online print shop. One just needs to enter payment and shipping information and then wait for his posters to arrive. It couldn’t be simpler.
There’s still plenty of room for both lithography and digital in the world of poster printing.
Each has its advantages and disadvantages depending on customer needs. Yet regardless of which process is used, one thing’s for certain: the print industry continues to evolve.
Large poster printing for either promotional marketing or simple home or store decoration can be had affordably with either digital or offset printing. These two printing systems enable you to print big or large quantities of posters for your different needs.
When to have your posters printed digitally?
o You need to print digitally when you only need to have one or two posters printed. You can print as much as 100 pieces, but because digital printing cost more, it is advisable to choose offset printing for bulk orders.
o Rush print jobs can also be printed digitally. With the digital printing process, the ink dries up as soon as the ink is exposed to air. The computer to printer technology also cuts through plating saving you even more time. With this setup you can pick up your prints within the day. Of course, shipping may take additional time.
o Digital printers use a different ink that adheres to materials other than paper such as vinyl, fabric, and plastic. Although coated paper is durable, it is easily damaged with water and is unsuitable to outdoor weather. Vinyl and plastic are ideal for the outdoors as it receives minimal environmental damage. Fabric is a choice for those who want their images to look like paintings.
o Extra large posters are only printed with digital printers. You can specify the exact size you want your images to be printed with half inch increments. You can choose to print in large sizes of more than 50 x 100 inches. Your vinyl posters for instance can be printed in floor to ceiling sizes that makes a great wall wrap or a truck wrap.
When to print offset posters?
o When you're printing bulk quantities of a hundred pieces to several thousands you need to print offset. Its high velocity rollers can output large numbers of posters easily. And because the prints are done en masse, you can expect bigger wholesale discount with your increasing volume.
o Although ink in digital posters dries up fast, the printing process itself can take several minutes for each piece. When you print in thousands, printing may take you forever. In offset printing once the setup and plating is done, you can print thousands of pieces fast and wait a little while for the ink to dry so even if you need 10,000pcs you can have them in as short as two days.
o Offset printing comes in industry standard posters sizes of 11x17, 18x24, 24x36, and 27x39 inches. People are already familiar with these sizes, and they can fit in many standard display areas. You can also request for a custom sized poster, but it may have additional cost.
o You can choose from two standard materials, the gloss text or the gloss cover. The gloss text is like the inside pages of the magazine, while the cover as the name indicates is similar to the cover. Again, you can also request for other paper materials for your large poster printing but this will entail additional cost.