Printing Services San Francisco – Who does Same Day Printing?
Walk down a typical street in any major city, like San Francisco, and you’ll see posters hanging all over the place; in shop windows, on utility poles, buses, and benches.
Walk into a shopping centre or public building and you’ll be sure to find a variety of posters telling you what to buy or where to go.
Posters have long been an eye catching way for advertisers to get their message across. SFBayPosters.com understands that since our inception! But until recently, poster printing has also been somewhat expensive.
Prior to the development of digital printing technology, the most common method for poster printing was lithography.
So what draws the audience attention solook at this poster for example try to look at this poster and see where youreyes land first and where it stay the longest so if you were methis is the thing that I would see first the big title and the second I would seethe largest illustration in the poster that immediately draw the attention andfollow that is all the subtitle the introduction objective methods resultconclusion that type in both typeface and with a very distinctive color on itand then my I will draw again to the illustration and then to thegraph and all the charts say and finally it's the text that's the last thing Iwant to look at and something in this example you can see that in thisbeautiful poster if I delete all the text out you can see that it still makea very beautiful and impactful poster because 90% of the poster isillustration is all the figure graph maps that draw the attention of theaudience so I went to talk to poster judges and some of the students that win the best poster award so these are few checklists that everyone recommendswhen you design a poster so first you need to have a clear flow either is fromtop to bottom (vertical poster) or from left to right (horizontal poster) you need to arrange into your content sothat it will lead the eyes of the audience and follow the flow thesequence that you wanted to and second you need to have a clear takeawaymessage it's very important to address why this research is important whyshould people care that's the one main thing that the poster judges are lookingfor and you need to address also like what did you do and what did you file inthe methodology and in the result in discussion part so very clear maybe youcan use bullet points Oh doesn't it pull upon it has been avery clear message so third you know design should be should content of 80%illustration like figure graph and stuff and just 20 percent of text to elaborateand to give a context of what are you presenting in the illustration and allthe graphs should be self explanatory it means that if the graph need you tobe there to explain to audience it is completely filled already so youcan put some detailed notes in small text next to like figure number one andthen you can put a note over there and also when you want to add any text tryto limit it in less than three line paragraph and also less than three typeof France in the whole design and also three different size so make sure youleave enough of blank space to breathe in your design and lastly you can designthe poster follow a theme color for example if you research about the oceanyou can choose like a bluish color or if you smoke something about industrialmaybe some gray black scale might be look interesting so you can use the eyedrop to choose to color accordingly and so what should you avoid in design aposter so try to avoid chaotic poster don't just put everything from yourpublication into the poster and then just present it as it and don't put allthe experiment and results you find in the poster because poster is the limitedspace and then you need to draw the attention of the audience and after thatyou can explain more you don't need to put everything in the poster and make itbusy so keep it less than three three conclusion three result that isI could enough and try to stay away from BC takes because no one wants to readtext so just imagine a poster is like a exhibit in the museum so people justwalking by and then they stop at the one that draw the attention and then theylook at the artifact which is the illustration in your poster and then ifthey is still interested they look at the small taste underneath to have acontext to understand more so that is the purpose of the poster and lastlystay away from complicated graph with unnecessary data so if it doesn't serveany purpose don't put it there if they have the graph there and you say justignore this graph you don't need this this is more important so just ideallythe ones are not important to me just keep the one that important anddeliver the point so I always wanted to think poster as 70% infographic and 30%scientific paper so if you can fuse these two you have a very interestingand beautiful looking a scientific poster.
Lithography is an offset printing process which involves creating an image on a plate, then using that plate to transfer the image to a rubber blanket and then to the paper.
A system of water repulsion is used to protect non-printed surfaces from absorbing ink.
Lithography provides extremely crisp and clean prints especially where photographs are used as part of the image.
But the downside is cost. On a per-piece basis, Lithograph printing is cost-prohibitive for small quantities, because set-up time for the press is built into the price. Regardless of how many prints are being made, set-up costs are the same.
The only way to bring the per-piece price down is to order in large quantities. It’s not uncommon for printers to have minimum quantity requirements in order to justify the time and expense of press set-up.
Advances in digital printing are revolutionizing poster printing as well the entire print industry.
Layouts and images are now often designed before hand by the customer and delivered to the printer on a disc. This eliminates the need for the services of the print shop’s in-house layout department, saving time and money.
With digital there are no plates to prepare, no inks to blend, and no monitoring of presses to assure consistency.
Digital printing uses large-scale inkjet printers attached to a standard desktop computer.
A minor amount of image manipulation might be required to match the image to the printer’s format, but once that’s done it only takes a mouse click and you’re off and printing.
And modern fade-resistant inks mean a final product which rivals lithography in overall quality.
Additionally, the efficiency and speed of digital printing today result in a lower cost per piece for smaller jobs.
It virtually guarantees a consistent product throughout the run and also allows further runs be produced with no additional set-up.
For individual consumers, digital printing offers them the ability to make a poster or two for their own family gatherings, holidays, and other special occasions without ever leaving home.
Images can be created on the home computer then uploaded to the site of an online print shop. One just needs to enter payment and shipping information and then wait for his posters to arrive. It couldn’t be simpler.
There’s still plenty of room for both lithography and digital in the world of poster printing.
Each has its advantages and disadvantages depending on customer needs. Yet regardless of which process is used, one thing’s for certain: the print industry continues to evolve.
Posterizing, tiled printing.
Rasterbating! We're going to makebig posters, people.
Welcome to DIY Tryin.
Let's make something cool.
I'm Patrick Norton.
I'm Trisha Hershberger.
And Michael Hand is out on theinjured reserve list this week after a terrible lasershaving accident.
Well, Michael'shalf-face aside, we're going to make somegiant posters.
Yes, we are.
This is really, really cooland really, really easy.
If you have a printer-- likea standard size printer-- and a little bit of software onthe internet-- which brings us to Rasterbating-- a pile ofpaper, and some patience.
Like, the hardest partof this is actually getting the stuff on the wall.
So we actually have amap you and I did before.
And we've got some artworkwe have permission to use.
And this is crazy.
Because what it does is,it's called tiled printing.
Ooh, I like that.
We can start layingthem out up here.
So the prints you're lookingat here are from PosteRazor.
PosteRazor, it runslocally on your machine.
It's got an application forWindows, OS X, for Linux.
Rasterbator has kindof a Windows app, but mostly, you use it atthe Rasterbator website.
And so what you're lookingat here is a tiled image.
And what it does is ittakes your JPEG, PNG, TIFF-- just about anythingon the planet-- and it cuts into sections thatwill fit into the size paper you chose.
Could be 8 and 1/2 by 11, couldbe A4 if you're in Europe, could be letter,could be legal size.
And then it prints them all out.
And this part'sreally, really simple.
Where it gets crazy is whenyou start playing around with how big you can get.
The biggest one I've donewas about 180 sheets, which I think was 12 by 8 feet.
But if you take a look at the-- That's pretty big.
I've seen people do onesthat were like 1,000 sheets.
In that case, you reallywant somebody else paying for the ink, becausethe most expensive part of something likePosteRazor, which is doing a full page,full bleed print, is you start blowing throughyour ink cartridges really, really fast.
So you want to see whatthe Rasterbator looks like? Yes.
So what we're looking athere is the Rasterbator.
And it's pretty simple stuff.
We're going to upload afile from my desktop, which hopefully turns out tobe-- hey, Abe Lincoln.
That's a pretty sexypicture of Abe Lincoln.
Abe Lincoln was a stud.
US letter is thestandard thing here.
And you can chooseportrait or landscape.
And like everythingelse in life, most things work portrait unlessyou have a big, wide image.
You can see in the background,there's a human here.
So if you're like, I needthis big enough for people to stand next to-- Oh, you can scaleit right there.
So you can go like, OK,I'm four sheets wide.
Let's make it eight sheets wide.
And then you seehow it re-scales the person on the side there.
So now we're at 1.
73 by 2.
21meters, which is 6 by, like, more than 6 feet, which is asad, sad sign that someday, I'm going to have to beable to figure out how to do the metric system.
So once you've done that-- inthis case, black and white's the natural.
So what I've just did thereis halftone the image.
You can also go in anddrop a Pantone color in or pick a color that you want.
So we can get-- what colordo you want to make Abe? Let's make him green.
Yeah, I'm down for that.
Like the money.
Background color on white.
Boom! There we go.
And if you have a full colorpicture like we were printing out before, you wantto click multicolor, and that gives you agiant full-color image.
And if you clickthe presets there, does that just make it spotted? Let's find out.
That's actually not bad looking.
No, it's not at all.
Want to try out"R'lyeh by Night," "Antidiluvian Newspaper,""Acid Attack.
" Ooh, who got to name these? I don't know.
"Patriotic Moose"? Yes.
Ah, that works.
I'm into "PatrioticMoose," let's do it.
" And then finally, you'vegot your output options.
So the standardthing is a halftone.
And if you wantsmaller dots, you can go down to 3millimeters, which will give you more detail.
And you can alsoget bigger dots.
25's the standard setting.
25 millimeter dots give youthis huge really random-looking image.
And it's either going tolook like art school-- and that's the original.
I love what we did to it.
I'm sorry, Abe.
And then when you're done, ithas two more things going on.
Cutout lines, so if youwant to cut the edges off, it makes it easier to cut itby putting a little dim lap a around it.
Yeah, yeah, yeah.
And the page position actuallynumbers all the pages.
And that way, if you screwup as your pulling them out of the printer, you don't haveto spend 18 hours puzzling through your 64pages to figure out where Abe's hands and feet are.
Rasterbate 64 pages.
And then it createsa giant-ass PDF file.
And then you take the PDFfile and you print it out on your printer.
And you get something like this.
Now obviously, this is notAbe Lincoln down here-- Nope.
--but the concept is the same.
And this is wherethe fun starts.
So with that one over there--the map-- we did it with tape.
We've stapled them to walls.
I've seen peopledo wallpaper paint.
Do not do that if you are ina place where your landlord is a real pain in the assabout your deposit.
I saw somebody doan amazing job.
They basically wallpaperpasted an entire wall.
That'd be so cool.
It was incredible.
And then they losttheir entire deposit.
By the way, if you've got afancy tool like Illustrator, you can get the same effect.
All you've got to do is gointo the scaling section of the Print box andselect "Tile full pages.
" And you get a full rangeof options inside of there.
And what you'relooking at right now is, of course,Michael Hand's face.
And one of the places you canlearn about Adobe tools like Illustrator is oursponsor, lynda.
Along with guides to learnhow to use Illustrator, they can pretty muchmake you-- well, jeez-- a Premiere expert orjust about any other tool.
Photoshop, they haveskills they will teach you through the video tutorials.
And you will besupporting DIY Tryin.
Go check it out, please.
Yeah? This was fun.
This was super fun.
Now I know that I canmake whatever poster I want and just lacquerit up on my wall.
And-- do you own yourplace, or are you going to be refundingthe deposit? Nope! So will you be taping orstapling it to your wall, or thumbnailing? Well, first I'm going toget out a real big ladder.
And then I will probablybe poster-tackying it.
Is it going to be a "Lordof the Rings" print? Yeah, I'm going to do allof Middle Earth, the map.
Wouldn't that be cool? Yes.
You have to send us apicture to @diytryin or diytryin@revision3.
Please subscribe atyoutube.
Com/diytryin or diytryin.
Comment down below.
What's coming up withyou on the YouTubes? You can check me out onyoutube.
Com/sourcefed or youtube.
That's seven days a week.
You can also findme on the Twitters at @thatgrltrish,no I in the girl.
Ladies and gentlemen, thanksfor watching DIY Tryin.
Hopefully, Michael willbe out of the hospital, and we will see you next week.
Aw, does he look like Two-Face? I made a joke about that lastweek and then it turned true.
So I felt kind ofbad about that joke.
Oh, no! He'll be just as cute, he'lljust be wearing a facemask.
He looks like Brad Pitt.
At least if you lookat him this way.